Development phase

Development phase

In this section we will answer this question: What do you want to make a video about?

Types of videos

1) Video tutorials: If you have a skill that you would like to show off, or you are an expert on a subject, you can create a how-to or tutorial video

2) Reviews: This is a great way to give your opinion on any topic. For example about a product you have recently bought, a film you have seen or a place you have visited or a recipe you have tried.

3) Entertainment videos: I’m sure you’ve seen lots of funny videos of animals like cats, dogs and other pets or doing stunts with friends, cycling, swimming, skateboarding, etc. These are usually events that can’t be repeated.

4) Short films: If you want to create a video that has a story, work with actors and create scripts, then making a short film is for you. The story can be fictional or real.

5) Reportage, news & interviews: This is an informative video about a topic, where the author’s personal opinion and interviews can be included.

Topics. What does our video tell us?

In this phase we are going to think of an idea around which the content of our video will be based The first thing to do is to make an outline, setting objectives, the topic and the key points. The following questions can help us in this case:

• What is the objective for creating the video?
• Where is it going to be shared?
• What is the audience you want to reach?
• What is the topic to be addressed? The more concrete the better.
• What are the key points?
• What should viewers learn?
• What will be the call to action?
• What do you want viewers to do when the playback is over: send comments, ask questions, etc.?

Video script

It is not necessary to write a complete script for the video, but it is interesting to make a list of the points you want to talk about.

Depending on the chosen style, you can write a script to explain each scene and create dialogues (lines for the actors, the reporter, etc).

The script should have the following parts:

1) Action/direction: This means descriptions of everything that happens
on the screen, as well as the dialogue of the characters. You can also include here information about the filming and notes for the filming. Action and direction can explain how an actor behaves or plays his or her character in a scene. scene. It can also be a text overlay on the screen.

2) Character names: The aim is to identify the characters so that each actor knows who is speaking when and when it is their turn.

3) Dialogue: These are the words you speak or what the characters speak.

4) Shorts: Describes the shot or images we want to capture. Also include the type of focus and camera movement if any. Although these details can be included in the action/direction part, this list of shots is very useful when making and reviewing the project.

5) Scene: We note here the scene number. The title, its duration and a check box to indicate if it is finished correctly.

Using scripting software makes writing scripts much easier and quicker, as it incorporates templates to organise the action, character names and dialogue. We can also make our own template with any text editor.

Below is an example of a script template with above points.